Rhetoric Recap: What is ethos?

With our 21st century penchant for planned obsolescence, you start to feel like anything that’s more than a couple years old is past its prime and headed for oblivion. But before you toss out your Blackberry, recycle all your CDs, and delete your MySpace page, consider this: pretty much everything we now know (or believe) about communication is derived from some ideas written down over 2000 years ago. Continue reading

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Engaging with the Ideas of Others: Using Reporting Language

What is “reporting language,” and why do I need it?

One of the most important modes of speaking and writing is referencing and responding to the ideas and views of others. Doing so situates your own writing within a larger conversation, which helps your interlocutor (whomever you’re communicating with) to understand why your discourse matters, and also gives him/her a frame of reference to interpret your meaning.

It’s essential to always clearly identify when you are restating the ideas of others by using reporting language, that is, sentences that explicitly attribute ideas to another source. In the first place, you should always give credit where credit is due. Furthermore, consistent use of reporting language is critical to the clarity of your own discourse; it helps you to distinguish your own position from that of others. Failure to use consistent reporting language can confuse your interlocutor as to what your own argument is. Continue reading

Homer-ward Bound

The history and culture of ancient Greece, a.k.a. Hellas, is rich and varied, and totally worth studying for its own sake and for the major influence it had on Western culture that continues to be felt in societies throughout the world today.

But if you’re short on time, here’s the key things you absolutely need to know about hellenic history and culture before you read the Homeric epics – the Iliad and the Odyssey – to get what Homer is talking about. Continue reading

Resources for teaching… Zombies (A Beginner’s Guide)

In my course on Fables and Tales, a large lecture class that most students take to meet a general education requirement in the humanities at San Francisco State University, I include a unit on horror tropes in folklore (and their interpretation in literature, film, and other cultural production). It’s an introductory survey course, so I try to give students a smorgasbord of materials – a little taste of a lot of different things – and we only have time to scratch the surface of these tales of terror. But I have the chance to give students a brief introduction to the folkloric roots of vampires and zombies, and some examples of how we have adapted those ancient figures to reflect our own cultural concerns.

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Fallacies, Episode III: Misdirection

The previous two posts about logical fallacies have discussed problems with premises and confusion of conclusion – mistakes in reasoning that arise when there is some issue with the building blocks of our arguments, or the way we put them together.

But in some instances of flawed “reasoning”, the problem is that argument is sidestepped altogether. Instead of supporting claims with reasoning, a speaker or writer distracts from the real claim by misdirection, confusing the issue or playing on our emotions.

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In one sense, these are the most dangerous types of fallacies, because they allow people to make any claims they want, and hide the fact that they have no support for what they’re saying. Fortunately, since they’re often less subtle than other forms of fallacious reasoning, they’re easy to identify and avoid, once you know what you’re looking for.

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Fallacies, Episode II: The Use and Abuse of Evidence

In episode I, you learned about logical fallacies that represent mistakes in moving from our premises to our conclusions, due to bad logical form. But even if we’re careful to support our conclusions with reasoning and evidence, we can often run into problems with the evidence itself. “Facts” are supposed to be objective — but facts need to be interpreted, and this process is often subjective.

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For that reason, evidence can often mislead and confuse. Have we interpreted it correctly? Do we have enough context to understand what it really indicates?

As consumers of media, we need to be aware of how frequently the supposed “evidence” that supports a claim can be misinterpreted and misused.

As thinkers and writers, we must make sure that we always consider source and context to ensure that we are using evidence appropriately.

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Logical Fallacies Exposed

Logical fallacies are examples of fallacious, or faulty, arguments. At best, they represent flawed reasoning—making claims that are not supported by reasons or warrants, or drawing conclusions that don’t match up to the information you have. At worst, they can be deliberate attempts to mislead or confuse someone, to persuade through providing misinformation, usually to serve some hidden agenda. Many of the logical fallacies we will examine are common mistakes we all make, but some of them are established propaganda techniques.

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Best Life Hack | Logical Reasoning

Reasoning, in its most fundamental sense, is the process by which we take bits of information and knowledge that we already have, and compare or combine them to generate new knowledge. It describes our ability to move from what we know to what we don’t know.

We do this by drawing conclusions from a set of premises – things we already know (or believe) to be true. The way we combine the premises to produce a conclusion is called an argument. The goal is to construct a sound argument so that we draw conclusions in such a way that they are guaranteed – or at least very likely – to be true. We want to come to the right conclusions, but this can be tricky.

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